What is Out-of-Home (OOH) Advertising?

Out-of-home advertising is growing because it meets the consumer demand for “easy to use” messaging that is delivered where they are spending more time – away from home! Forms of OOH advertising include billboards that line your commute to work, digital screens in offices/fitness centers/stores etc., transit advertising on buses and at bus stops, and the signage in airportsmalls, and sports stadiums. These advertising spaces are available almost everywhere and with high volumes of traffic.

Why do OOH Advertising?

One of the benefits of out-of-home advertising is that it can’t be turned off! With today’s creative advertising formats, you can reach your target audience on the way to work at the gas station, the coffee shop on break, the gym at lunch and the movie theater in the evening. Out of home can deliver a lasting message by being in the right place at the right time with your target audience. Always on – when and where your audience is – it can’t get much better than that, or can it…

In comparison to television, print, and online advertising; out of home media is one of the most cost effective formats. Billboard prices and outdoor advertising rates are extremely reasonable considering it’s efficiency and ability to deliver the audience you’re trying to reach.

How to advertise Out-of-Home?

The out-of-home industry is a multi-billion dollar industry, but with many different companies operating in many different locations, it makes finding pricing or information on billboards or other formats extremely tedious.

Billboards.com makes it easy to find billboardtransitstreet furnituredigital screenalternative or smart phone advertising opportunities that interest you. Request a quote through Billboards.com and we’ll connect you with the companies that can give you competitive quotes.

Save Time and Money, use Billboards.com.